Etsy launches its app within ChatGPT as it continues its AI push
Etsy announced Tuesday the launch of its native app within ChatGPT, opening up a new way for shoppers to explore its catalog of over 100 million listings. For instance, “Help me find a Mother’s Day gift under $100 for my mom who loves gardening.” Now live in beta, the feature allows users to tag @Etsy directly within a prompt.
From there, the Etsy app in ChatGPT surfaces relevant product listings that users can browse, compare, and click through to Etsy for additional details or purchase. Back in September, Etsy became an early partner in ChatGPT’s Instant Checkout integration, which let users buy products directly inside the chat interface.
It was reported that Etsy didn’t see a large volume of sales from the integration, leading Etsy to start building a native app within ChatGPT instead. Alongside this launch, Etsy also revealed it’s testing a beta conversational search experience within its platform, specifically geared toward helping users find gifts.
This builds on Etsy’s broader AI push, which includes an AI-powered discovery experience featuring curated collections and a suite of seller tools , including a tool that helps generate product titles and descriptions, as well as a writing assistant to help draft messages to buyers. Ouster’s new color lidar is coming to replace cameras This tiny, magnetic e-reader could stop you from doomscrolling Uber wants to turn its millions of drivers into a sensor grid for self-driving companies Y Combinator alum Skio sells for $105M cash, only raised $8M, founder says Elon Musk testifies that xAI trained Grok on OpenAI models Amazon, Meta join fight to end Google Pay, PhonePe dominance in India On the stand, Elon Musk can’t escape his own tweets
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Key Takeaways
- Back in September, Etsy became an early partner in ChatGPT’s Instant Checkout integration, which let users buy products directly inside the chat interface.
- Etsy joins a growing list of companies building native apps within ChatGPT, including Angi, SeatGeek, Tubi , and Wix.
- For instance, “Help me find a Mother’s Day gift under $100 for my mom who loves gardening.” Now live in beta, the feature allows users to tag @Etsy directly within a prompt.
Expect product, hiring, and pricing reactions across the sector in the coming weeks.
Source: TechCrunch